Social media and Facebook ads for health, wellness and beauty brands who want to show up and scale up on the platforms that matter most.
We put you in front of the right people and politely interrupt their scrolling with engaging social media advertisements disguised as irresistible and authentic customer touchpoints.
We make social media ads that don’t feel like ads. They’ll help you brand build loyalty and drive sales authentically.
Cultivate a loyal following and transform your social media presence with our exceptional social media advertising services.
How will we help your brand stand out?
We strategise
And learn about your brand, audience and objectives and create a funnel strategy that reaches, engages and nurtures your ideal clientele.
We optimise
Our job is to stay on top of updates and algorithm changes and optimise your organic and paid social game plan accordingly so it stays fresh and effective.
We analyse
You’ll see real, measured results delivered by your dedicated marketing specialist each month, highlighting wins and identifying sales gaps.
Expand your reach and amplify your brand’s voice with authentic social media ads. Hear it from our clients:
“Robust marketing solution and sounding board.”
“We really enjoyed working with Thea to elevate our social media marketing. As a small business, with limited resources and budgets, Thea provided a robust marketing solution and sounding board.”
“I have trust and faith in Thea for my brand”
“The team at Thea are right on the pulse with technology and the changing landscape. They have a fresh attitude, a great eye for brands and a hard working team to partner with!””
YOU’RE IN GOOD HANDS
Remarkably better social media advertising for health, wellness and beauty brands who make the world a better place.
Scale your brand with effective social media marketing that speaks to the users who enjoy looking after themselves and are ready to buy or book what you’ve got to offer.
There are thousands of ways to target users on social media, we only focus on the ones that matter for your brand.
When you talk to everyone, you talk to no one. We don’t believe in the scatter-gun approach, spreading your message to the masses and only reeling in whoever sticks. We’ll target consumers looking out for brands in the health, wellness and beauty space and tell them why you’re the top pick.
Yes, we do TikTok.
Of course we’ve tapped into the short-form video pioneer itself. TikTok offers a world of opportunity for brands to connect directly with an engaged audience. Historically, TikTok’s platform ropes in record-high engagement rates and millions of daily users.
It’s not just dancing and trending sounds, it’s carefully curated content fed through to the right people’s algorithms.
We look after the heavy lifting for your brand across:
WORK WITH US
We create, share and manage social media ads your dream customers have been looking for.
We’re a Sunshine Coast Social Media Marketing agency who promote and manage social media ads for health, wellness and beauty brands.
A good scroll-stopping social media ad strategy will:
INCREASE
Your brand awareness and reach a wider audience in the wellness space.
Write
Quality leads and convert them, while you focus your time elsewhere.
BOOST
Overall web traffic, which in turn will give your social following a push, too.
IMPROVE
Your overall customer experience journey so the end-to-end is seamless.
CURATE
Cohesive, consistent and on-brand campaigns that appeal to the right people.
ENGAGE
With your followers and others to build connections and boost brand awareness.
We use data and creative solutions to help get your brand where it needs to be on any social platform.
Our experienced team of marketers will help you tap into intimate streams of data to understand how your ideal client thinks, feels and behaves online to help improve your strategy and scale your business on social media. Here’s what it looks like:
We build your full-funnel strategy
A full-funnel strategy considers the whole customer journey from click to purchase and beyond. We can tailor your messaging for each stage of the journey.
We manage that strategy
You’ll reduce your time worrying about your social ads and handover the reins of managing it to capable professionals who do this for a living (and love it).
We create your ads content
With the help of your branding collateral, we’ll set up multiple ads with on-brand copywriting and content that demands attention.
We categorise your ideal target audience
You’ve got to know who you’re talking to understand how you’re going to reach them effectively. We create custom and lookalike audiences for your ads.
We optimise your ads as we go
We’ve got this part down to a fine art, editing and adjusting ads if necessary to help improve campaign performance and efficiency.
We report on performance monthly
Each month, your dedicated marketing specialist from Thea will run you through measured results as well as ideating performance improvement opportunities.
HOW CAN WE HELP?
We create thumb-pressing Social Media Ads that produce tangible results for health, wellness and beauty brands by:
Increasing brand awareness by helping you reach a wider, yet relevant audience.
Generating high quality leads and sales in the background while you do your thing.
Boosting your website traffic as well as getting eyes on your other social platforms
Improving your overall beginning-to-end customer sales journey.
Leave your social media ads to the professionals, so you can focus on other parts of the business you enjoy.
Our Process
The
Thea Media
approach.
Shaped to help your brand reach its full potential online.
Our work boils down to truly understanding your brand and everything about your ideal target audience first. From there, we make it our mission to address every part of your brand puzzle– from Social Media Management and Google Ads to SEO, email campaigns and all the important customer touchpoints in between.
For service-based businesses, our job is to help connect you with the people who want to hire your services.
We help health, wellness and beauty brands highlight their point of difference and connect them with their ideal clientele. Think dental clinics, wellness centres, beauty salons, skin clinics, wellness retreats, allied health practices– you’re a trailblazer in the wellness space and we want to help connect you with people who enjoy looking after themselves.
For product-based businesses, our job is to help connect you with the people who want to buy or download your products.
We help health, wellness and beauty brands highlight their point of difference and connect them with their ideal customers. Think nutrition or supplements to skincare and lifestyle products – you want your products in front of people who prioritise their health and wellbeing, and we’re the ones to help get you noticed.
Our client success stories speak for themselves:
Despite initially being fixated on follower count, the shift to a comprehensive SEO strategy and the addition of working closely with Lauren revealed an easier and more fruitful marketing approach. Before I worked with Lauren I was so focused on Instagram, not realising how time-consuming it was. Now, I have more time on my hands to look after other important areas of my business, like growing my team to keep up with the new demand.
I saw immediate results from our Google Ads, seeing new bookings coming in and the engagement on our website skyrocketed. Lauren provided invaluable education as we grew, ensuring we understood every step of the process. Now we have a strategy that is clear and actually works, solidifying a sense of continual success for my brand.”
The results speak volumes; consistent, high-quality leads over the long term have proven invaluable to our business. The strategic focus on qualified leads has reduced our time spent on nurturing flaky ones or stressing over tedious admin, allowing for more effective conversion efforts.
The monthly reports are something I look forward to now—informative, easy to digest, and showcasing our improved rankings against our competitors. Previously, our attempts at the whole DIY SEO saw uncertain or little to no results, but since partnering with Lauren and her team, we’ve seen a remarkable uplift in engagement. From a mere monthly lead to now two qualified leads per week and a constant stream of PR and media outreach through our website, the impact has been HUGE.”
Then, Thea Media came along and broke through these perceptions. Lauren and her team are consistently available, always ready to set up meetings as needed, and go above and beyond the project scope. Their process is refreshingly approachable, humble, and honest—no fluff or big claims. I see real, impactful results, even when searching for my own website on Google.
Lauren and the Thea Media team’s understanding and support have made a significant difference, and I genuinely appreciate the transparency and dedication they bring to the table. They’ve not only earned my trust; they’re now an essential partner in the success of my business.”
Her industry-specific insights and personalised guidance ensured a big-picture perspective, strategically honed for our modest budget when we started.
What sets Lauren and her team at Thea Media apart is their unwavering consistency of support. Face-to-face check-ins persisted, even during significant business changes. Lauren’s commitment to ongoing strategic direction and generous knowledge-sharing instead of gatekeeping helpful tips made the learning curve enjoyable. The team’s responsiveness and Lauren’s availability for questions made the customer experience unparalleled. With Lauren and the team, we found not just marketers but dedicated partners in our success.”
Have questions about social media marketing for your health, wellbeing or beauty brand?
Frequently asked questions:
Why are social ads so important for small businesses?
Social media ads enable a brand to place their ads in front of specific target audiences in exchange for a payment. When setting up a campaign across social media, you are able to set your target audience, budget, and ad content. These ads are then displayed in front of users who fit the selected criteria and who are actively engaging with similar products or services.
These ads appear on social media platforms and can be targeted to specific users based on their interests and behaviours. Social media ads can be an effective way for businesses to reach their target audiences and engage with them on a more personal level. These can be targeted through social media platforms such as Facebook, Instagram, YouTube, TikTok, Pinterest, and LinkedIn.
How much does social media advertising cost, and is it worth the investment for small businesses?
The cost of social media advertising can vary based on factors such as platform selection, ad objectives, audience targeting, and campaign complexity, but it offers a cost-effective way for small businesses to reach their target audience and drive measurable results.
We tend to recommend a minimum of $2,000 ad spend per month for a full funnel strategy, at the very minimum.
The ad spend required will vary depending on the number of campaigns in place though.
Which social media platforms should small businesses prioritise for advertising, and how do they determine the right platform for their target audience?
The choice of social media platforms for advertising depends on the target audience and business objectives. Conducting audience research and analysing platform demographics can help determine the platforms where the target audience is most active and engaged.
It may also change with time, as your audience’s habits evolve, or different platforms become more efficient for advertising investment.
How can small businesses measure the success and ROI of their social media advertising campaigns?
Tracking key metrics such as reach, engagement, click-through rates, conversions, and return on ad spend (ROAS) allows small businesses to measure the success of their social media advertising efforts and optimise future campaigns.
Only with the correct tracking and conversion events set up within your account will you be able to gather detailed information around ROAS. There are also evolving updates from privacy laws in the industry which continue to impact the accuracy of ROAS and sales insights on ads. We work closely with our clients to triangulate sales data and campaign effectiveness.
Is it necessary to hire a social media advertising agency or consultant, or can small businesses handle it in-house?
While some small businesses may choose to handle social media advertising in-house, working with a marketing agency brings expertise, experience, and dedicated resources to maximise campaign performance, save time, and provide strategic guidance.
We actually expect your small business to outgrow us eventually. Our services are tailored for growing small businesses who do not have the skills or resources in-house to implement strategic campaigns, but are not yet ready to invest large amounts into their campaigns and work with a dedicated growth marketing ads agency.
You know you need help with your digital marketing strategy, you just don’t know where to start.
Download our packages guide for a breakdown of our packages and rates. We will also send you a link to book a time to chat.
