Enhance your salon's online visibility and attract more clients .
We really love our clients (and they love us too):
Unlock the power of SEO to grow your beauty salon's online presence, website traffic and online bookings.
We empower beauty salon owners to thrive with easy & affordable marketing solutions.
Have confidence that your digital marketing is in expert hands. Our holistic and strategic beauty salon marketing approach has delivered some pretty impressive outcomes:
- Within 6 months “getting so many quality Google enquiries and am SO thrilled.”
- $5.29 CPA – Cost Per Appointment Booking for a clinic in 2023.
- Scaling a new clinic from a few referrals to fully booked within 4 months.
Stop wasting your efforts trying to grow through social media. SEO works on auto to drive website traffic and bookings.
Running a successful beauty salon requires more than just exceptional services—it’s crucial to stand out online in a competitive market.
Beauty salons often face challenges like low online visibility, fierce competition, and difficulty in attracting new clients.
Effective SEO can address these issues by enhancing your salon’s online presence, improving search engine rankings, and driving targeted traffic to your website.
With a strategic SEO approach, you can attract more clients, boost your online visibility, and ensure that your salon is easily found by potential customers searching for beauty services in your area.
We understand your industry and get to know your brand.
— Keyword Research
We identify high-impact keywords that attract beauty salon clients, focusing on terms relevant to your services and location. Our thorough research helps you rank higher in search results and reach potential customers actively seeking salon treatments.
— On-Page Optimisation
Our approach includes optimising your website’s content and meta tags to ensure they align with the identified keywords. This includes refining headings, meta descriptions, and incorporating keywords naturally into your site’s content to improve relevance and rankings.
— Local SEO
We enhance your salon’s local search visibility by optimising your Google My Business profile, managing local citations, and ensuring your salon appears in local search results and on Google Maps. This drives more local traffic and helps you stand out.
— Technical SEO
Our technical SEO improvements address site performance issues such as loading speed, mobile responsiveness, and site architecture. These enhancements ensure a smooth user experience and help search engines index your site effectively.
— Content Creation
We craft high-quality, engaging content tailored to your beauty salon’s audience. This includes blog posts, service pages, and promotional content that not only resonates with potential clients but also supports your SEO strategy by incorporating relevant keywords and addressing client needs.
why partner with thea media?
Say goodbye to bad service, expensive rates and poor content. We tailor our strategies and achieve real, lasting results.
We steer clear of overcomplicated strategies, and we never add content to your website without you knowing.
As a boutique agency, our approach is uncomplicated, and highly affordable. We simplify your beauty salon marketing and we do it well.
With over 30 years of combined experience in digital, with a passion for SEO and Google Ads, we are proven to achieve real results for our clients that stand the test of time.
You can expect regularly catch-ups, detailed monthly reports, proactive recommendations and scalable support to grow with you.
We don’t do the one-size-fits-all approach.
We prefer to get to know our clients individually so we can tailor a strategy to suit you and your business objectives.
We act with purpose, not for the sake of it.
Everything we do, we do with intent and consideration of your overall strategy. Every ad, every word and every campaign has a clear purpose.
Many hands (and minds) make light work.
We take the weight of your digital marketing efforts off your shoulders, so you can focus on other parts of the business you love.
Choose done-for-you search and social marketing that actually works for your industry.
Compared to other agencies, such as those who serve everyone across any industry, we don’t just use a cookie-cutter approach to your marketing. We’re a Sunshine Coast marketing agency that specialises in beauty salon digital marketing for salons Australia wide!
We’re all about crafting a distinctive, customer-focused, and multi-channel strategy designed to get real outcomes for your unique business type.
Our clients tend to work with us for years due to not only the incredible results we achieve, but because we partner with them. We’re a team that truly cares about their brand and business growth.Â
What marketing services do we offer for beauty salon businesses?
- SEO
- Google Ads
- Social Ads
- Social Media management
- Email marketing
- Campaign strategy & set-up
At Thea Media, we empower your business with customised strategies designed to meet your unique needs and drive your success
We helped these brands give a damn about their digital marketing strategy. Here’s what they said:
From healthcare marketing newcomers to a top-of-Google success story...
“As novices to marketing in the healthcare industry, we initially felt inundated with a generic approach that failed to demonstrate the benefits of our investment. As a small business with budget constraints, Lauren’s expertise tailored our strategy for impactful results. Her industry-specific insights and personalised guidance ensured a big-picture perspective, strategically honed for our modest budget when we started.
What sets Lauren and her team at Thea Media apart is their unwavering consistency of support. Face-to-face check-ins persisted, even during significant business changes. Lauren’s commitment to ongoing strategic direction and generous knowledge-sharing instead of gatekeeping helpful tips made the learning curve enjoyable. The team’s responsiveness and Lauren’s availability for questions made the customer experience unparalleled. With Lauren and the team, we found not just marketers but dedicated partners in our success.”
From a scattergun approach to a clear strategy and real results
“We went from staring at our follower count and trying to cold-post to an audience that weren’t engaging with us to a collaboration with Lauren and her team at Thea Media, who showed us more effective marketing avenues. Despite initially being fixated on follower count, the shift to a comprehensive SEO strategy and the addition of working closely with Lauren revealed an easier and more fruitful marketing approach. Before I worked with Lauren I was so focused on Instagram, not realising how time-consuming it was. Now, I have more time on my hands to look after other important areas of my business, like growing my team to keep up with the new demand.
I saw immediate results from our Google Ads, seeing new bookings coming in and the engagement on our website skyrocketed. Lauren provided invaluable education as we grew, ensuring we understood every step of the process. Now we have a strategy that is clear and actually works, solidifying a sense of continual success for my brand.”
From a flatlining conversion rate to a strategy that works as hard as they do.
“Working with Lauren and the team has been a game-changer for our business. Lauren’s commitment to transparency and communication stood out—she walked us through every step and has always made herself readily available. The results speak volumes; consistent, high-quality leads over the long term have proven invaluable to our business. The strategic focus on qualified leads has reduced our time spent on nurturing flaky ones or stressing over tedious admin, allowing for more effective conversion efforts.
The monthly reports are something I looked forward to—informative, easy to digest, and they clearly showcased our improved rankings against our competitors. Previously, our attempts at DIY SEO saw uncertain or little to no results, but since partnering with Lauren and her team, we’ve seen a remarkable uplift in engagement. From a mere monthly lead to now two qualified leads per week and a constant stream of PR and media outreach through our website, the impact has been HUGE.”
We work with:
Curious about SEO? Find your answers here!
We’ve purposefully designed a distinct approach that avoids all the drawbacks that small businesses hate about typical beauty salon digital marketing agencies.
What are the benefits of SEO for beauty salons?
Search Engine Optimisation for beauty salons provides numerous benefits, including enhanced online visibility, improved search engine rankings, and increased website traffic. By implementing targeted beauty salon SEO services, your salon can attract more potential clients actively searching for beauty treatments, leading to higher client engagement and growth in your business. We have achieved incredible ranking results for beauty salons across Australia over the past 6+ years, with many of them still enjoying the long-term benefits of our SEO work years after the campaign has finished.
How can beauty salon digital marketing improve my business?
Beauty salon digital marketing enhances your beauty salon’s online presence by increasing brand awareness and driving targeted traffic to your website. Through strategies like SEO, social media marketing, and email marketing, you can effectively engage with potential clients, showcase your services, and boost your salon’s visibility and reputation online. Often, salon owners will focus all of their marketing efforts into social media, which can produce very little return. We tailor our strategies and maintain a holistic approach to ensure the best performance and results for your beauty salon digital marketing strategy, with SEO usually a foundational channel for investment.
What should be included in a beauty salon SEO strategy?
A comprehensive beauty salon SEO strategy should include keyword research to identify relevant search terms, on-page optimisation to enhance your website’s content and meta tags, local SEO to improve your salon’s visibility in local searches, and content creation to engage your target audience. These elements work together to ensure effective beauty salon search engine optimisation and higher rankings in search results. We also monitor your competitors to understand their own search efforts and ensure you’re able to effectively compete and grow your market share.
How long does it take to see results from SEO for beauty salons?
SEO results for beauty salons typically start to become noticeable within 3 to 6 months. The time frame can vary based on factors such as the competitiveness of keywords, the current state of your website, and the speed with which you can support the implementation of your SEO efforts. When we work with you to determine your business goals, we take into consideration the minimum viable investment required to achieve your goals within a 6 month timeframe. We believe that a 6 month investment should produce a strong return for your beauty salon, and over the past 6 years we have delivered our SEO campaigns successfully following our unique campaign approach.Â
Can SEO help my beauty salon attract more local customers?
Yes, beauty salon local SEO is crucial for attracting more local customers and this is why we strongly recommend investing in SEO as a foundational pillar of your online marketing strategy. By optimising your salon’s online presence with local SEO strategies, such as improving your Google My Business profile and managing local citations, you can enhance your beauty salon’s online visibility in local searches and attract more clients from your surrounding area. Most clients experience a substantial improvement in their online traffic and bookings within the initial 6 month campaign period.
We provide effective, transparent and affordable SEO for beauty salons.
Having a website is just the first step, the next is being found online by your ideal audience. We ensure your website gets found! We’re experts in optimising your website to be found by search engines (AKA Google).
Organic search is still the leading channel for customer research, and studies have shown it drives on average 1,000% more traffic than social media through to websites.
Our SEO campaigns start at $1,100 per month, with a 6 month minimum commitment.
Book in a call today and get ready to grow with ease.