For clinics and aesthetics
Our approach
Aesthetics marketing that works as one system, not a collection of disconnected tactics.
We work alongside established aesthetic and cosmetic clinics to deliver strategic, compliant marketing that builds trust, attracts the right clients and supports sustainable growth.
Every partnership is built around a clear strategy that ties your channels together. SEO, Google Ads, social and email work as one integrated system, not in isolation. Each channel is accountable to the same growth targets, like new client bookings, treatment plans and rebooking rate.
We work with a small number of clinics on purpose. It means we can provide genuine strategic oversight, not just task management, and adapt thoughtfully as your clinic grows.
Who we work with
Specialist marketing for every kind of aesthetic clinic.
Skin clinics
For dermal clinics, skin therapists and laser clinics. Marketing that grows treatment bookings, packages and memberships, and turns first visits into long-term skin plans.
Cosmetic injectors
For nurse injectors and injectable clinics. Marketing built around the TGA and AHPRA rules for cosmetic injectables, so you can grow without naming products or risking your registration.
Our Services
Integrated growth partnerships for aesthetic clinics.
We don't sell standalone services. Every partnership is built around a clear strategy that ties your channels together and holds each one accountable to measurable outcomes.
Growth & Visibility
Be the clinic people find when they search for treatments near them. We combine local SEO, AEO (showing up in AI search tools like ChatGPT and Google's AI answers) and compliant Google Ads into one strategy that drives qualified bookings through your website.
What's included:
SEO strategy and execution
AEO strategy and implementation
Google Ads management
Monthly performance reporting
Brand & Demand
Build a clinic brand clients trust with their face and skin. We develop and manage a cohesive social strategy, with organic content and paid campaigns working together to build authority and ongoing demand, all within advertising guidelines.
What's included:
Organic social media strategy and content
Paid social campaign management
Monthly performance reporting
Growth & Acceleration
Reach the right clients at the right moment, across search and social. We combine Google Ads and paid social into one paid media strategy that captures high-intent demand and builds reach in your local area, measured against real bookings.
What's included:
Google Ads management
Paid social campaign management
Unified paid media strategy and reporting
Full Growth Partnership
Your complete clinic marketing system. Strategy, execution and performance under one roof, working as an extension of your team. For aesthetic clinics ready to grow with clarity and confidence, this is our most comprehensive offering.
What's included:
Full multichannel strategy: SEO, Google Ads, social, email
Quarterly strategy reviews
Clear, accountable reporting every month
Most agencies start with tactics. We start with strategy.
Sustainable clinic growth doesn't come from guesswork. Every partnership follows the same four-phase process, because the right foundation changes everything that comes after it.
"It finally feels like we have a marketing partner that truly gets us." — Darren, Owner
Step 1
Diagnose
We start by understanding your clinic properly: growth targets, priority treatments, practitioner capacity, current marketing performance, compliance risks and where the real gaps are.
Audit of existing marketing activity and spend
Competitor and market positioning review
Clear brief on growth objectives and priority services
Step 2
Strategise
We build a clear, integrated strategy across your channels. Every decision is tied to a defined outcome, not a trend, a template or what worked for a different business in a different niche.
Channel strategy across SEO, paid media, and social
Defined KPIs and performance benchmarks
Compliance review of all planned content and campaigns
Step 3
Execute
We take full ownership of implementation. From campaign builds and content to technical SEO and ad management, everything runs under one accountable strategy, so your team can stay focused on clients.
Full campaign and content build across selected channels
Compliant creative and copy across every touchpoint
Regular communication, no radio silence, no surprises
Step 4
Optimise
Performance is reviewed monthly against defined metrics. What's working gets scaled. What isn't gets refined. You get clear, plain-language reporting so you always know what's happening, why, and what comes next.
Monthly performance reporting in plain language
Ongoing campaign and content optimisation
Quarterly strategy review as your business evolves
Our Mission
Our mission is straightforward. We partner with a small number of aesthetic and cosmetic clinics and take full ownership of their marketing, so they can stop thinking about it and start seeing real, measurable results from it.
We don't believe in fragmented services, short-term promotions or discount-driven marketing. We build a strong foundation across multiple channels and optimise it consistently over time. That's what separates a sustainable clinic from one that's always running the next special.
Every clinic we work with is personally overseen by Lauren and our strategy team, not handed off to a junior account manager after onboarding. That's the Thea Media difference.
Case Studies
Kai, account Manager
Our difference
We work differently, and for a very specific reason.
Most agencies take on as many clients as they can handle. We take on as few as we need to do genuinely great work. Your clinic gets real strategic attention, not a templated approach and a monthly report you can barely read.
We work exclusively in health, wellness and aesthetics, so compliance isn't an afterthought. We know AHPRA's guidelines for cosmetic procedures, the TGA's rules on advertising prescription-only medicines, and how to get strong results within those boundaries, not despite them.
I won't lie — we're not for everyone. But for the right business, the difference is significant.
— Lauren Fraser, Founder & Head of Strategy
