For Health Businesses

Allied health marketing that keeps your appointment book full

Allied health marketing that keeps your appointment book full

Allied health marketing that keeps your appointment book full

Physio, chiro, podiatry, psychology and beyond. We build compliant, integrated marketing that brings in consistent new patient bookings, with reporting you can actually understand.

Physio, chiro, podiatry, psychology and beyond. We build compliant, integrated marketing that brings in consistent new patient bookings, with reporting you can actually understand.

Trusted for over 8 years

Clients

Our approach

Allied health marketing that works as one system, not a collection of disconnected tactics.

We work alongside established allied health practices, from physio and chiro to podiatry and psychology, to deliver strategic, compliant marketing that builds your reputation, attracts the right patients and supports sustainable growth.

Every partnership is built around a clear strategy that ties your channels together. SEO, Google Ads, social and email work as one integrated system, not in isolation. Each channel is accountable to the same growth targets, like new patient bookings, measured by the same metrics and optimised with the same long-term view.

We work with a small number of practices on purpose. It means we can provide genuine strategic oversight, not just task management, and adapt thoughtfully as your practice grows.

Our Services

Integrated growth partnerships for allied health practices.

Most practices spend on marketing. Few have a strategy that ties it together. Choose the level of support that fits where your practice is right now.

Be the practice patients find first when they search. We combine local SEO, AEO (showing up in AI search tools like ChatGPT and Google's AI answers) and Google Ads into one strategy that drives consistent, qualified bookings through your website.

What's included:

SEO strategy and execution

AEO strategy and implementation

Google Ads management

Monthly performance reporting

Build trust with your community before they need you. We develop and manage a cohesive social strategy, with organic content and paid campaigns working together to build ongoing demand for your services.

What's included:

Organic social media strategy and content

Paid social campaign management

Monthly performance reporting

Reach the right patients at the right moment, across both search and social. We combine Google Ads and paid social into one paid media strategy that captures people ready to book now and builds reach in your local area.

What's included:

Google Ads management

Paid social campaign management

Unified paid media strategy and reporting

Your complete practice marketing system. Strategy, execution and performance under one roof, working as an extension of your team. For allied health practices ready to grow with clarity and confidence, this is our most comprehensive offering.

What's included:

Full multichannel strategy: SEO, Google Ads, social, email

Quarterly strategy reviews

Clear, accountable reporting every month

Process Image

Most agencies start with tactics. We start with strategy.

We're not a large national firm, and we don't take on every practice that asks. Thea Media is a close-knit boutique team working with a small, select group of health, wellness and beauty businesses across Australia.

Process Client

"It finally feels like we have a marketing partner that truly gets us." — Darren, Owner

Step 1

Diagnose

We start by understanding your practice properly: growth targets, the services you want to grow, current marketing performance, compliance considerations and where the real gaps are. We don't build a strategy until we understand your world.

Audit of existing marketing activity and spend

Competitor and market positioning review

Clear brief on growth objectives and priority services

Step 2

Strategise

We build a clear, integrated growth strategy across your desired channels. Every decision is tied to a defined outcome, not a trend, a template or what worked for a different business in a different niche.

Channel strategy across SEO, paid media, and social

Defined KPIs and performance benchmarks

Compliance review of all planned content and campaigns

Step 3

Execute

We take full ownership of implementation. From campaign builds and content to technical SEO and ad management, everything runs under one accountable strategy, so you can stay focused on your patients.

Full campaign and content build across selected channels

Compliant creative and copy across every touchpoint

Regular communication, no radio silence, no surprises

Step 4

Optimise

Performance is reviewed monthly against defined metrics. What's working gets scaled. What isn't gets refined. You receive clear, plain-language reporting so you always know what's happening, why…and what comes next.

Monthly performance reporting in plain language

Ongoing campaign and content optimisation

Quarterly strategy review as your business evolves

Why Choose Thea

Good marketing shouldn't feel unpredictable.

With the right structure in place, it becomes something you can measure, manage and rely on.

Good marketing shouldn't feel unpredictable.

With the right structure in place, it becomes something you can measure, manage and rely on.

Our mission is straightforward. We partner with a small number of allied health practices and take full ownership of their marketing, so they can stop thinking about it and start seeing real, measurable results from it.

We work exclusively in health, wellness and beauty, so compliance is built in from day one. We know AHPRA's advertising guidelines, why some claims can't be made, and how to get strong results within those boundaries, not despite them.

Every practice we work with is personally overseen by Lauren and our strategy team, not handed off to a junior account manager after onboarding. It's why our clients stay with us for years. That's the Thea Media difference.

Case Studies

What structured marketing actually delivers.

What structured marketing actually delivers.

Vitiligo patient Dermatology Clinic

Medical Dermatology Clinic

616 patient enquiries. $18.53 cost per conversion. $2.95 average cost per click.

"Efficient spend, real leads, real results."

Vitiligo patient Dermatology Clinic

Medical Dermatology Clinic

616 patient enquiries. $18.53 cost per conversion. $2.95 average cost per click.

Vitiligo patient Dermatology Clinic

Medical Dermatology Clinic

616 patient enquiries. $18.53 cost per conversion. $2.95 average cost per click.

"Efficient spend, real leads, real results."

Play Therapy Practice

With limited time to dedicate to marketing she needed to fill her books quickly.

"Within a few months, I had reached full capacity"

Play Therapy Practice

With limited time to dedicate to marketing she needed to fill her books quickly.

Play Therapy Practice

With limited time to dedicate to marketing she needed to fill her books quickly.

"Within a few months, I had reached full capacity"

Home Case Study

Our practice owners didn't spend years training to treat patients just to lose their evenings to marketing, so we make sure they don't have to.

Our practice owners didn't spend years training to treat patients just to lose their evenings to marketing, so we make sure they don't have to.

Our practice owners didn't spend years training to treat patients just to lose their evenings to marketing, so we make sure they don't have to.

Case Study Client

Kai, Account Manager

Our difference

We work differently, and for a very specific reason.

Between patients, staff, rosters and the admin that never ends, marketing is usually the thing that gets pushed to the weekend. We keep it simple.

We don't believe in fragmented services or short-term campaigns. We build a strong foundation across multiple channels and optimise it consistently over time. That's what separates sustainable growth from a lucky month.

Every ad, every post and every campaign has a clear purpose. That means we take the weight of marketing off your shoulders, so you can focus on your patients and your team.

Latest insights

Straight-talking marketing advice for health businesses.

Straight-talking marketing advice for health businesses.

Straight-talking marketing advice for health businesses.

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CTA Image

For Health Businesses

Ready to make your marketing work as hard as you do?

An Intro Call is 30 minutes. No pitch deck, no pressure, just a friendly conversation about your business and whether we are the right fit to grow it together.

• A clear view of what's holding your marketing back

• Honest advice on whether we're the right fit for your goals

• Defined next steps if we decide to move forward

CTA Image

For Health Businesses

Ready to make your marketing work as hard as you do?

An Intro Call is 30 minutes. No pitch deck, no pressure, just a friendly conversation about your business and whether we are the right fit to grow it together.

• A clear view of what's holding your marketing back

• Honest advice on whether we're the right fit for your goals

• Defined next steps if we decide to move forward

CTA Image

For Health Businesses

Ready to make your marketing work as hard as you do?

An Intro Call is 30 minutes. No pitch deck, no pressure, just a friendly conversation about your business and whether we are the right fit to grow it together.

• A clear view of what's holding your marketing back

• Honest advice on whether we're the right fit for your goals

• Defined next steps if we decide to move forward