Marketing for beauty businesses
beauty experts
We empower business in the beauty industry to thrive.
Have confidence that your digital marketing is in expert hands. Our holistic and strategic beauty marketing approach has delivered some pretty impressive outcomes:
$746,133 In Google Ads revenue for one client in 2022 with over 5x ROAS.
Within 6 months “getting so many quality Google enquiries and am SO thrilled.”
$5.29 CPA – Cost Per Appointment Booking for a clinic in 2023.
Our Services
Looking for a different kind of agency?
The kind that really gets you. We aren’t your regular agency. We do things a little differently.
Growth & Visibility
Capture booking demand and build your website visibility. We combine SEO, AEO and Google Ads into one holistic strategy that drives steady, high quality website traffic and new sales straight to you.
What's included:
SEO strategy and execution
AEO strategy and implementation
Google Ads management
Monthly performance reporting
Brand & Demand
Build your brand, create a captive audience and drive new cold audiences into your funnel. We manage an integrated social strategy, ensuring organic content and paid campaigns work together.
What's included:
Organic social media strategy and content
Paid social campaign management
Monthly performance reporting
Growth & Acceleration
Use both search and social paid ads strategically to accelerate your growth. We create platform-specific campaigns across Google Ads and paid social to capture high-intent demand and reach new audiences cost efficiently.
What's included:
Google Ads management
Paid social campaign management
Unified paid media strategy and reporting
Full Growth Partnership
Your complete marketing system — think holistic strategy, execution, and performance by one team. For beauty businesses wanting to grow with confidence, this is our most comprehensive offering for strongest results.
What's included:
Full multichannel strategy: SEO, Google Ads, social, email
Quarterly strategy reviews
Clear, accountable reporting every month
We’re not your typical Sunshine Coast beauty marketing agency
Nor some large, award-winning national firm. Here at Thea we have a close-knit boutique team and a very select client portfolio.
Step 1
Diagnose
We are committed to providing transparent and clear communication, innovative ideas and a fresh approach to digital marketing for beauty brands and businesses.
Audit of existing marketing activity and spend
Competitor and market positioning review
Clear brief on growth objectives and priority services
Step 2
Strategise
When you choose to work with Thea, you gain access to a complete full-scale team of experts in beauty and wellness marketing, all at a fraction of the expense you’d invest in a junior in-house marketer, and with a lot less stress and time than doing it yourself.
Channel strategy across SEO, paid media, and social
Defined KPIs and performance benchmarks
Compliance review of all planned content and campaigns
Step 3
Execute
We explore every avenue, ensuring an in-depth understanding of your beauty brand or clinic, so every move we make is tailored to efficiently accomplish your goals.
Full campaign and content build across selected channels
Compliant creative and copy across every touchpoint
Regular communication, no radio silence, no surprises
Step 4
Optimise
With us, you’re more than just a client. You’re a change-maker in the beauty industry and we’re here to support your big goals. That’s why teaming up with Thea Media means you’ll have committed partners in growth right beside you. Your success is our success too.
Monthly performance reporting in plain language
Ongoing campaign and content optimisation
Quarterly strategy review as your business evolves
We get it
You’ve experienced skincare or beauty marketing agencies in the past that might have left you feeling undervalued, with a lack of genuine interest into the essence of your business.
You’re eager and ready to expand your salon or beauty brand, but the thought of bringing on another employee doesn’t quite fit your vision right now.
While your ads might be holding their ground, accepting a 2x ROAS doesn’t align with your ambitions. You want a beauty marketing agency to help achieve the strong and consistent results you know are possible.
You’re in search of digital marketing strategies that are tailored to the beauty industry. The concept of resorting to aggressive ‘bro-marketing’ tactics to pressure your customers into making a purchase doesn’t sit right.
Case Studies
Sara, Thea Media social ads expert
Our difference
You're juggling enough balls as it is.
We steer clear of overcomplicated, excessively intricate marketing with confusing strategies.
Our approach is uncomplicated. We simplify your beauty industry marketing and we do it well.
We don’t do the one-size-fits-all approach.
We prefer to get to know our clients individually so we can tailor a strategy to suit you and your business objectives.
Everything we do, we do with intent and consideration of your overall strategy. Every ad, every word and every campaign has a clear purpose.
This means we take the weight of your digital marketing efforts off your shoulders, so you can focus on other parts of the business you love.
— Lauren Fraser, Founder & Head of Strategy
Ready to partner
Reached the stage where you're read for an experienced beauty marketing agency?
One that truly values your success and prioritises your needs.
No cookie-cutter
Compared to other agencies, such as those who concentrate on marketing for beauty salons or marketing for skin clinics, we don’t just use a cookie-cutter approach to your marketing. We’re a Sunshine Coast beauty marketing agency with a difference!
Tailored approaches
We’re all about crafting a distinctive, customer-focused, and multi-channel strategy designed to get real outcomes, the ones you’ve been wishing for. And we take full accountability, there's no chasing for answers or wondering what's been done .
Long-term partners
Our clients remain with us for years for more than the incredible results we achieve, choosing to partner with a team that truly cares about their brand and business growth. You won’t be left wondering what we’re doing with your investment, or our next steps in helping your beauty or wellness brand to grow.
Beauty experts
Our range of marketing services of beauty salons and studios includes the core digital channels you need to grow; SEO, AEO & Google Ads, Social Media and Meta Ads, plus Email marketing as required. We ensure your beauty marketing strategy is personalised and strategic for your growth goals.
FAQ
